September 11, 2023

Manitoba Blue Cross introduces new wellness plan

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At Manitoba Blue Cross, the health and well-being of our members and all Manitobans are the focus of everything we do. That’s why we created a one-of-a-kind wellness plan that encompasses a range of proactive and preventive online tools to support the whole mind and body.

“Health can no longer be defined only by an individual’s physical or even mental health – but rather, we must consider multiple dimensions of wellness. Our new wellness plan has been built to provide comprehensive support for Manitobans across six dimensions of wellness, which include emotional, financial, intellectual, occupational, physical and social,” says Benjamin Graham, president and CEO of Manitoba Blue Cross.

The programs and services exclusive to the wellness plan include:

  • online mental health support with our partner Togetherall
  • virtual fitness program with our partner LIFT session
  • parent, guardian and caregiver support with our partner Torchlight
  • sleep program
  • financial planning and retirement resources

With more Manitobans turning to the convenience of online services that can be accessed on the go or from the comfort of their home, the resources offered through the plan are fully virtual and can be found on our new digital wellness platform at

The wellness plan is available to purchase individually through an annual subscription of $60 plus applicable taxes. Coverage with Manitoba Blue Cross is not required to subscribe to the wellness plan.

Are you an employer in Manitoba? The wellness plan is also available on a group basis. If you're interested in offering this beneficial new plan to your employees, contact us today! For existing Manitoba Blue Cross clients, a group discount may be available. 

Get started on your wellness journey and purchase the annual subscription today.

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